Avid today released the new, improved packaging and branding of Pro Tools. Over the recent years all the upgrades, renewals, reinstatements, EDU versions etc. got so complicated that it was hard to know which product to choose.
Pro Tools First is targeted for new users who want to use many of the same tools used by their favorite artists and recording studios – for free. Pro Tools is the industry standard DAW for Music productions for advanced users. Pro Tools Ultimate serves the very top end of music and post production world.
On top of having three clear versions of Pro Tools for different needs, the license types are now color-coded: New perpetual licenses have purple stickers, subscription licenses blue, and software update and support plan renewals are marked grey.
Still confused? Give us a call, we’re glad to help.